Amazon Alexa & Amazon Pay

Digital Design & Advertising

Created digital assets that represent that simplicity of the bill payment process and alleviate the stress associated with managing multiple utility bills each month.

In response to the challenge of managing multiple utility bills, Amazon has developed Alexa notifications as a solution for timely bill payments. Recognizing the burden of tracking numerous due dates each month, the goal was to raise awareness of this convenient feature and drive customer adoption.

My role as the sole designer involved developing creative assets tailored specifically for Alexa notifications. These assets were designed to effectively communicate the benefits of using Alexa to receive reminders for bill payments. By crafting engaging visuals and messaging, I aimed to capture the attention of users and motivate them to integrate this helpful tool into their routine.

Through a strategic blend of visual design and compelling copywriting, the creative assets were intended to resonate with users and encourage them to explore the convenience of Alexa notifications for bill reminders.

Timeline: 5 weeks

Programs: Photoshop and Illustrator

Challenge: To promote awareness of the Alexa bill pay functionality and to drive customer interactions through Alexa dialogues

Team: Evan Tear Haynes and Noel Nickol