Elm Coffee Roasters
Packaging and Print Design
Created a a suite of packaging and marketing materials for a coffee company based in Seattle, Washington.
In collaboration with Elm Coffee Roasters, a Seattle-based coffee company renowned for its quality and commitment to sustainability, I led a redesign initiative aimed at elevating their brand presence and enhancing their packaging and marketing materials.
The project encompassed a comprehensive overhaul of Elm's custom coffee bags, cups, menu, mailer, and display cards, with a focus on marrying aesthetic appeal with environmental responsibility. One of the primary objectives was to transition the packaging to be fully compostable, aligning with Elm's values of sustainability and eco-consciousness.
Through close collaboration with Elm's team, I ensured that every aspect of the redesign resonated with their vision and values. The result is a suite of packaging and marketing materials that not only enhance Elm's brand presence but also align with their ethos of quality, sustainability, and community engagement.
Timeline: 3 months
Programs: InDesign, Photoshop, and Illustrator
Challenge: To create packaging that aligns with their current branding
Photography by Ellen Cline